A Guide to win-back sequence in Web3 Email Marketing
A win-back sequence is a set of messages sent to somebody because they stopped engaging with your brand at the moment they stopped.
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How wallet behaviour turns into messaging that works - product updates, engineering notes and what we learn running retention for onchain teams.
A win-back sequence is a set of messages sent to somebody because they stopped engaging with your brand at the moment they stopped.
Getting deposits is the solved problem. Why holding onto users onchain is the part almost nobody has cracked.
The communication layer that Web3 has been missing, so protocols can act on what their users do onchain