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OnchainSuite and Dotdigital

Dotdigital is a cross-channel email and automation suite for ecommerce and B2B teams. OnchainSuite covers the same retention job for blockchain companies, driven by what wallets do on-chain and delivered to wallets rather than mailing-list contacts.

Why blockchain companies choose OnchainSuite over Dotdigital. Dotdigital is a capable marketing suite, but it is entirely Web2. There is no wallet identity and no on-chain trigger. OnchainSuite is built to act on wallet behaviour Dotdigital cannot see.

Reads both lanes. What customers do in your app and what their wallets do on-chain go onto one record, with no export to prepare.

Reaches wallets with no email. An in-app message needs only the wallet, so customers who never gave you an address still hear from you.

Loops that stop when the customer acts. A Loop waits, sends by email or in-app, and ends the moment the action is recorded on the contract.

OnchainSuite and Dotdigital, side by side.

OnchainSuiteFrom $39 a month
DotdigitalFrom ~£150/mo
Journeys started by on-chain activity
Yes
No
Contacts with only a wallet, no email
Yes
No
In-app messages to wallets
Yes
Limited
Email campaigns
Yes
Yes
Segment on on-chain activity
Yes
Web2 lists
Several chains read into one record
Yes
No
Automated customer journeys
Yes
Yes
Telegram / Discord
Roadmap
No
SMS
No
Yes
Ads / acquisition attribution
No
No
Analytics / dashboards
Lifecycle and retention
Yes
SDK / API
Yes
Yes
Built for blockchain companies
Yes
No

What teams like about Dotdigital.

  • Solid email and cross-channel automation
  • Ecommerce and CRM integrations
  • Good deliverability tooling
  • Established support and services

Dotdigital is the better call when you need a mature email suite for a Web2 audience.

Running both. Run Dotdigital for existing Web2 email and OnchainSuite for wallet-native, on-chain retention.

You give up nothing you have already set up.

  1. 01Tell us where your community livesA contract address, a project name or your website. We find the contracts and the holders.
  2. 02Bring in the records you already holdEmail lists, app accounts and wallets. You give up nothing you have already set up.
  3. 03Connect a channel and sendVerify a sending domain for email, or add the SDK for in-app, then start your first Loop.

OnchainSuite and Dotdigital, answered

Does Dotdigital support wallets or crypto?

No. It has no blockchain source and no wallet-native channel.

Why pick OnchainSuite?

Because your key moments are on-chain and your audience is wallets, neither of which Dotdigital can reach.

Can OnchainSuite send email too?

Yes, to wallets that opt in, alongside in-app push for those without one.

Is migration hard?

No. You add an SDK and we read your chains. There is no pipeline to build.

Find out which of your customers are about to leave. Book a fifteen-minute call with our team.