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OnchainSuite and Formo

Formo is crypto-native product analytics: funnels, cohort retention, and wallet-level profiling for onchain apps. OnchainSuite is the layer that acts on all of it, turning the same behaviour into automated in-app and email campaigns.

Why blockchain companies choose OnchainSuite over Formo. Formo is excellent at telling you what wallets did. It is measurement, though, not messaging. OnchainSuite detects the behaviour and does something about it, automatically.

Reads both lanes. What customers do in your app and what their wallets do on-chain go onto one record, with no export to prepare.

Reaches wallets with no email. An in-app message needs only the wallet, so customers who never gave you an address still hear from you.

Loops that stop when the customer acts. A Loop waits, sends by email or in-app, and ends the moment the action is recorded on the contract.

OnchainSuite and Formo, side by side.

OnchainSuiteFrom $39 a month
FormoFree / $199 / $499
Journeys started by on-chain activity
Yes
Analytics
Contacts with only a wallet, no email
Yes
Yes
In-app messages to wallets
Yes
No
Email campaigns
Yes
No
Segment on on-chain activity
Yes
Yes
Several chains read into one record
Yes
Yes
Automated customer journeys
Yes
No
Telegram / Discord
Roadmap
No
SMS
No
No
Ads / acquisition attribution
No
Attribution
Analytics / dashboards
Lifecycle and retention
Yes
SDK / API
Yes
Yes
Built for blockchain companies
Yes
Yes

What teams like about Formo.

  • Excellent onchain product analytics
  • Wallet intelligence and profiles
  • Offchain to onchain funnels
  • SQL and natural-language querying

Formo is the better call when your main need is onchain analytics, funnels, and wallet intelligence.

Running both. A natural pair. Use Formo to understand behaviour and OnchainSuite to act on it. Plenty of teams run both.

You give up nothing you have already set up.

  1. 01Tell us where your community livesA contract address, a project name or your website. We find the contracts and the holders.
  2. 02Bring in the records you already holdEmail lists, app accounts and wallets. You give up nothing you have already set up.
  3. 03Connect a channel and sendVerify a sending domain for email, or add the SDK for in-app, then start your first Loop.

OnchainSuite and Formo, answered

Is Formo a direct competitor?

They overlap on onchain data, but Formo leans analytics and OnchainSuite leans messaging. They fit together well.

Can Formo message wallets?

No. Formo is analytics. OnchainSuite provides the in-app push and email that acts on the insight.

Should we run both?

Often yes. Formo for insight, OnchainSuite to act on it.

Does OnchainSuite have analytics?

Basic dashboards for retention and campaigns. Deep product analytics is Formo's strength.

Find out which of your customers are about to leave. Book a fifteen-minute call with our team.